Stay Cool
Visual Identity
UI
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StayCool was a global digital awareness campaign that empowers anyone, anywhere to contribute high-quality, anonymised data in the fight against COVID-19. Through a simple web-based digital diary, users track their daily symptoms and interactions. In return, they “paint” a blue pixel onto a live world map at their location. The more people who participate, the more the globe turns blue — gamifying the experience while building a powerful, collective sense of solidarity.The tool is intentionally minimal: just a calendar with two quick daily surveys for symptoms and movements.
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